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STEAL THIS.

One actionable growth idea per week, for impatient founders & their teams.

For impatient founders and their teams.

"I tell all the students I work with that Matt’s newsletter is the only one they must read."

PETER GLADSTONE

Harvard Innovation Labs

"Pops me out of to-do-list mode, I zoom out and reflect on the big picture for 2 minutes. Priceless."

GEMMA GUILERA

CEO, Moving Beans Coffee

"Cuts to the chase. All signal, no faff."

ALEX DEPLEDGE

MBE, Founder & CEO, Resi

READ BY LEADERS & THINKERS AT:

NEVER MISS A LESSON. HYPER-CURATED. TWO MINUTES PER WEEK: GROWTH TACTICS WORTH STEALING

3 min read

How to increase your landing page conversion rate.

Here's a 4-minute video that could help you lower your CPAs by 50% in an afternoon.

2 min read

How to write the perfect headline for your landing page?

Is there a formula for the perfect landing page headline? It turns out there is: The “Now You Can” Formula… Here’s a simple technique to...

3 min read

What makes a good lead magnet?

Most B2B sites convert about 2% of visitors. Today, you’ll learn how to capture the other 98% (or at least 30% of them). In last week’s...

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